SEO Tips 2018 - Content and SEO

SEO Tips 2018 - Content and SEO

Earning a place at the top of the search results can be an absolute game-changer for your business.

Especially because Up to 75% of users never scroll past the primary page.

Getting a high 1st-page ranking isn’t as complicated as it’s created out to be.

And with a bit of strategy, the correct info, and a solid game plan, you can also have the search engines carrying your content to the winner’s circle and to that coveted first-page spot.

So today we’re talking content and SEO. :)

Behind those high ranking websites, you can almost always find a solid amount of quality content that helped to get it there.

Really, to see any results from your content marketing or SEO efforts at all, the 2 Must work strategically and harmoniously, like Peanut butter and jelly, Batman and Robin, or Statler and Waldorf.

Forging SEO with content has become an art and a strategy all its own.

And it’s one of the most effective ways to catapult your business to the top of the search engine results.


So here are some tips to optimize your content for ranking success:

SEO is all about content promoting

High-quality content optimized for the correct keywords within the right places can set you up for search engine success...

See, valuable info begs to be shared, and earning links to your content proves your credibility and trustiness to the search engines.

So, by consistently creating shareable content relevant to your audience and integrating SEO principles, you’re well on your way to upping your online visibility.

Optimize for People first!! Search engines second,

Even within the inside of constant algorithm shuffles, user experience hasn’t lost its place on the Google pedestal.

Optimizing for user expertise includes everything from having an easy-to-navigate website, to readable, unique, and conversational content.

And with Comscore reporting that 65% of media is consumed on a mobile device, having a mobile-friendly website is non-negotiable.

You’ll realize that once you create the user expertise the first focus of your overall strategy, SEO occurs naturally and without too much-added effort.

Don’t neglect SEO principles

Search engine crawlers area insanely efficient at analyzing content for details like keywords and readability.

They scan the text of certain on-page SEO elements like headings, URL structure, and internal and external links to work out what search terms best align along with your website.

This is why formatting your content with proper keyword type, number, and placement can’t be overlooked.

A checklist of SEO best practices and principles remains a staple of ranking success,

SEO is not just limited to blogs.

There’s a lot of to content than simply blogs and there’s more to search engines than just Google or Bing.

And audio and video content can just as easily be found through some of the different search engines out there.
In fact, several of the platforms you probably use on a daily or weekly bases like iTunes or YouTube are literally search engines themselves.

And once done properly, optimizing your podcast titles and video descriptions with keywords and relevant search terms will boost your content’s search ranking and cause you to a lot of visibility to your target market on a spread of various platforms.

Use a 2-pronged approach

To supercharge the effectiveness of your SEO campaign, you wish to approach content promoting from 2 angles.

1- Is Creating content for other sites.

And the larger, more popular, and more authority they have the better.

2- is Creating content for your own website,  which takes a bit more time to rank for, but offers significantly more control.

Either way, you’ll need to confirm all the SEO friendly elements are in place to increase organic traffic through search engines and directly to your content.

To wrap it all up, the most effective way to rise to the top is by creating good content, putting it on your website and building links to it.

And bear in mind the fastest way to a search engines heart is through its users, so always remember to put the user 1st, and the search engine 2nd.

If you implement these tactics you’ll start benefitting from the business boost that only high search engine rankings can provide.
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